Algorithm Actually

Winner of the Julius Baer Next Generation Art Prize 2023

‘Algorithm Actually’ is a digital artwork that uses an individual’s dating app data to generate a 3D motion dynamic artwork, visualising real-time expressions of human connections in the modern dating world. Using data from an individual that met their partner on a dating app, the most commonly used words adopted by the couple during their conversation were analysed, then used as the key elements to generate the motion dynamic artwork.

About the Artwork

The work explores the role of language in the self-presentation of identity, in order to find emotional reciprocity within our digital age.

The generated soft body words are first generated – signifying the initial conversation between two individuals.

Next, the individual letters rise up and intermingle, expressing the energy of motion in dialogue and sense of excitement. Individual letters merge and connect with each other in a form of wordplay, implying a sense of fun and emotional intimacy.

As time passes, the letters form not the words they originated from but a new configuration. The conversation between two people have transformed abstract words into a uniquely co-created entity of meaning and significance – the rare human spark of finding true meaning and connection with another person within the modern digital landscape. 

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